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City of Dreams Mediterranean, Limassol • Thursday, July 10th, 2025  •  Physical Presence

Level Up: Transform Your Brand and Marketing Workflows with AI-Driven Strategies

AI is no longer optional—it’s essential. 

Join us in the vibrant city of Limassol, Cyprus, for a one-day AI-oriented Event that delivers real-world knowledge and future-forward strategies.  

Split into two high-impact sessions, this event dives deep into AI in Branding & Marketing Workflows—arming professionals with the tools to lead, innovate, and transform. 

Whether you’re a brand leader, a digital strategist, or an executive navigating digital transformation, this is your opportunity to master the AI tools reshaping your industry. 

What you can look forward to

Join us for a day of expert-led talks, dynamic panel discussions, and Q&A sessions, where industry leaders will share insights on how AI is reshaping content, performance, branding, and customer engagement.

Key Takeaways

  • Expert-led Masterclasses & more
  • Masterclass #1
  • Masterclass #2
  • Fireside Chat
Expert-led Masterclasses & more

Gain insights directly from top practitioners and thought leaders who are pioneering AI applications in branding, consumer engagement, and workplace innovation. 

♦ Each session delivers actionable strategies, real-world case studies, and future-ready frameworks you can put into practice immediately.

Masterclass #1

Title: From Chaos to Clarity: A Simple AI Workflow for Marketers Who Want Results 

Instructor: Claire Farwell, Ethical AI Strategist, Keynote Speaker & Events Coordinator, Women in AI Spain 

Field: AI Content Creation & Marketing Workflows 

Synopsis:
Learn a repeatable AI-powered content workflow for planning, scripting, and publishing high-impact videos using ChatGPT, Descript, and breakthrough visual storytelling tools. Master the art of building trust and engagement without the overwhelm. 

Masterclass #2

Title: Build a B2B Sales Agent: Learn How to Have Your Own Automated Sales Team 

Instructor: Nicolas Baxter 

Field: B2B Sales Automation & AI 

Synopsis: Discover how to combine Data, Automation, and AI to build a scalable, hyper-personalized B2B sales system that consistently fills your pipeline. Get hands-on guidance to automate and elevate your go-to-market strategy. 

Fireside Chat

Topic: How to Use Automation and AI Agents to Build Starter Marketing and Sales Teams
Speakers: 

  • Oliver Yonchev, Founder, cocreatd 
  • Nicolas Baxter, Co-founder, System7 

Synopsis: Explore how automation and AI agents are reshaping modern marketing and sales departments. Discover how to re-engineer your teams to focus on high-impact, fulfilling work while offloading repetitive tasks to smart systems. 

AI in Marketing – The Next Level

♦ Tools to integrate AI into marketing workflows ♦ 

♦ Practical frameworks for automating parts of sales and business operations

♦ How to ethically and effectively use generative AI in content creation ♦ 

♦ Real-world demos, prompts, and templates to use right away ♦ 

Who Will You Meet

A Prime Opportunity for High-Level Networking

The AI in Marketing Masterclasses Event is an exclusive platform for professionals and decision-makers working at the intersection of marketing, tech, and innovation. Meet and network with:

♦Marketing Executives & CMOs ♦Digital Marketing Strategists & CX Leaders ♦Brand Managers & Advertising Professionals ♦Media Buyers and Creative

 

Join 100+ professionals ready to embrace the power of AI and unlock new levels of performance.

Transform Your Brand and Marketing Workflows with AI-Driven Strategies

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Don’t miss out
Secure your ticket today!

Why you should attend

Whether you want to stay ahead of the curve, unlock AI’s potential across your marketing stack, or discover how to scale smarter in the workplace—this event is for you.

Key Highlights:

Innovative Speakers: Gain insights from top AI consultants, brand strategists, and workplace transformation experts.

Interactive Sessions: Get involved in Q&As, live demos, and discussions—no passive learning here.

Hands-on Takeaways: Walk away with templates, tools, and strategy blueprints you can use the next day.

Exceptional Networking: Build connections in a collaborative setting.

Meet the

Meet the Speakers

KEYNOTE

“Cyprus in the Age of AI: Strategy, Opportunity & Action”

Demetris Skourides

Chief Scientist for Research, Innovation, and Technology of the Republic of Cyprus

Chair of the National AI Taskforce

Chairman of the Board of Directors of the Research and Innovation Foundation (RIF)

Member of the Joint Research Centre (JRC), European Science Advisors Forum (ESAF), PRIMA, Ignite Cyprus, and Future 100 Global Power Leaders

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SYNOPSIS TBA

KEYNOTE

“Delivering the Power of AI with AI Max“

Serhii Vovk

Regional Product Lead, AI Solutions, PSA EMEA at Google
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The talk addresses the growing complexity of user search behaviour and the opportunity for advertisers to meet consumer demand for more personal interactions.

It highlights that consumers respond more positively when brands deliver highly individualized ad experiences.

To help brands seize this opportunity, Google introduces AI Max for Search campaigns. The system works by:

– Expanding reach beyond just keywords to connect with customers based on their intent.
– Automatically customizing ad text to be highly relevant to each user’s specific query.
– Directing users to the most helpful landing page on an advertiser’s website.

To ensure advertisers can successfully leverage these tools, the session provides a guide on best practices and offers a clear framework for experimentation to properly measure performance and maximize results.

MASTERCLASS

“Build a B2B Sales Agent: Learn How to Have Your Own Automated Sales Team“

Nicolas Baxter

Founder, System7.ai
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Learn how to build an intelligent B2B sales automation system that engages potential customers at scale. Nicolas demonstrates how to combine Data, Automation and AI tools to create hyper-personalised outreach campaigns tailored to your buyer persona that consistently fill your sales pipeline. Get practical guidance for automating part of your go-to-market operations through hands-on examples. 

MASTERCLASS

“From Chaos to Clarity: A Simple AI Workflow for Marketers Who Want Results“

Claire Farwell

Claire Farwell, Ethical AI Strategist, Keynote Speaker & Co-City Lead Barcelona, Women in AI Spain
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Led by Claire Farwell — Ethical AI Trainer, Strategist, and Keynote Speaker — this hands-on masterclass delivers a repeatable AI content workflow every marketer can master.

You’ll learn how to plan, script, and publish high-impact video content using tools like ChatGPT, Descript, and a surprise visual storytelling tool that transforms presentations in minutes.

Whether you lead a team or build your personal brand, this session will show you how to turn AI into a practical engine for trust, engagement, and ROI—without the overwhelm.

MASTERCLASS

“AI: Killing Creatives or Giving Them Superpowers?“

Oliver Yonchev

Founder, cocreatd
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In this session Oliver dispels the myth that AI is not creative, exploring how the industry will likely change – for some, this is great, for others probably not. No one can see into the future, but there are steps you can take today to ensure that whatever the fate of our AI-filled future, creatives can still thrive.

FIRESIDE CHAT

“How to use automation and AI agents to build starter marketing and sales teams“

In this session, Oliver Yonchev, founder of cocreatd, and Nicholas Baxter, co-founder of System7, explore the emerging opportunities AI is creating for marketing and sales teams. They discuss how you can leverage automation to reengineer your team, enabling them to focus on more value-creating and fulfilling work.

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Nicolas Baxter

Founder, System7.ai
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Oliver Yonchev

Founder, cocreatd

Moderator

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LInkedin

Eliza Soufli

Conference & Awards Producer, Boussias Events

More Coming Soon

SPONSORS

Why Βecome a Sponsor?

By sponsoring the AI in Marketing Conference, you not only elevate your brand but also position your company as a leader in the marketing ecosystem. Make impactful connections, generate valuable leads, and enhance your brand’s presence within the industry!

DIRECT ACCESS TO TARGET MARKET 

Showcase Your Specialization 

  • Showcase your expertise to the right audience. 
  • Engage with your customers in an environment designed for meaningful interactions and relationship building. 

BRAND AWARENESS 

Boost Visibility 

  • Enhance your brand’s visibility by leveraging the hybrid nature of our conference, offering both live and virtual promotion opportunities.  
  • Connect your company with the conference’s content and audience, building trust and loyalty among your customers. 

LEAD GENERATION 

Identify Potential Customers 

  • Locate and engage with potential customers in a setting optimized for networking and business development.  
  • Utilize this opportunity to simplify the purchasing decision for your customers by showcasing your products and services in action. 

COMMUNITY ENGAGEMENT

Join a Vibrant Business Community 

  • Become an integral part of the business community related to your industry.  
  • Create opportunities for the community to interact with your brand and strengthen your relationships with existing customers through active engagement and support. 

NETWORKING 

Connect with Decision Makers 

  • Meet with executives and professionals who are influential in your industry and gather valuable insights into market needs and opinions regarding your offerings. 
  • Mingle with fellow stakeholders and establish positive liaisons that can lead to boosting your company’s income and generating more brand advocacy 

Υπό την Αιγίδα

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Gold Sponsor

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Sponsors

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Supporters

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VENUE information

City of Dreams Mediterranean

Limasol, Cyprus

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City of Dreams website

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Driving Directions

Nikou Kavvadia, Limassol 3150Nikou Kavvadia, Limassol 3150

ORGANISED BY

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CONTACT US